Cookie Policy
Last Updated: October 2, 2026
This Cookie Policy explains how TOYYIE (“TOYYIE,” “we,” “us,” or “our”), operated by Changsha Yunjia Toy Co., Ltd., uses cookies and similar technologies when you visit https://toyyie.com/.
This Cookie Policy should be read together with our Privacy Policy:
https://toyyie.com/privacy-policy/
1. What Are Cookies?
Cookies are small data files that websites may store on your computer, smartphone, tablet, or other device when you visit a website.
Cookies and similar technologies can help websites:
Function correctly
Remember visitor preferences
Maintain security
Understand how visitors use the website
Measure website performance
Measure advertising and conversions
Some cookies may remain on your device after you close your browser, while others operate only during a browsing session.
2. How We Use Cookies
TOYYIE may use cookies and similar technologies for the following purposes:
Strictly Necessary Cookies
These technologies are necessary for the website to operate properly or provide functionality requested by the visitor.
They may be used for purposes such as:
Website security
Fraud prevention
Network management
Saving cookie consent preferences
Maintaining essential website functionality
Because these cookies are necessary for the website to function, they may not always require consent under applicable law.
Analytics Cookies
With consent where required, we may use analytics technologies to understand how visitors use our website.
These technologies may collect information such as:
Pages visited
Visit duration
Referring pages
Approximate location
Device and browser information
Website interactions
Traffic source
We may use Google Analytics for this purpose.
Google Analytics may use cookies such as _ga and related identifiers to distinguish website interactions and generate aggregated analytics information.
Analytics information helps us understand website performance and improve content, navigation, landing pages, and user experience.
Advertising and Measurement Cookies
With consent where required, we may use advertising and measurement technologies associated with services such as Google Ads.
These technologies may help us:
Measure whether advertising resulted in website visits
Measure inquiry or conversion activity
Understand advertising performance
Attribute conversions to advertising campaigns
Improve campaign measurement
Depending on your consent choices and our configuration, advertising technologies may also support audience or personalization functions.
Where required, these technologies will operate in accordance with the consent choices you make through our cookie banner.
Functional Cookies
Certain cookies or similar technologies may be used to remember choices or provide enhanced website functionality.
These may include:
Language preferences
Display preferences
Form-related functionality
Other website settings
3. Google Analytics and Google Ads
Our website may use Google services, including Google Analytics and Google Ads measurement technologies.
Depending on our configuration and your consent choices, information generated through these technologies may be processed by Google in accordance with Google’s own terms and privacy practices.
We use these technologies primarily to understand website performance and measure the effectiveness of our advertising.
Where required, we use consent controls to communicate your choices regarding analytics and advertising technologies.
4. Google Consent Mode
Our website may use Google Consent Mode together with a cookie consent management system.
Consent Mode allows Google-related tags to adjust their behavior based on the consent preferences selected by a visitor.
Relevant consent choices may include:
Analytics storage
Advertising storage
Advertising user data
Advertising personalization
The exact behavior of analytics or advertising technologies depends on your consent choices, applicable law, and our technical configuration.
5. Third-Party Cookies and Technologies
Some technologies used on our website may be provided by third parties.
Depending on the functionality enabled on our website, these providers may include services related to:
Analytics
Advertising measurement
Website hosting
Security
Embedded content
Communication tools
Consent management
Third-party providers may process information in accordance with their own privacy policies.
6. Cookie Duration
Cookies may be:
Session Cookies
These generally expire when you close your browser.
Persistent Cookies
These may remain on your device for a specified period or until you delete them.
The duration of a cookie depends on its purpose and the provider that sets it.
Our cookie consent tool may display additional information about specific cookies currently detected on our website, including their purpose, provider, and duration where available.
7. Your Cookie Choices
When required by applicable law, you can choose whether to allow non-essential cookies.
Our cookie consent banner may provide options such as:
Accept All
Allows the categories of cookies shown in the consent interface.
Reject Non-Essential
Keeps optional analytics and advertising cookies disabled to the extent required by your selected preferences and our technical configuration.
Manage Preferences
Allows you to review and adjust available categories individually.
Strictly necessary technologies may remain active because they are required for basic website functionality or security.
8. Changing or Withdrawing Your Consent
You may change your cookie preferences after your initial choice.
A Cookie Settings or similar control should be available through our website where supported by our consent management system.
You may also delete cookies through your browser settings.
Withdrawing consent does not affect the lawfulness of processing that occurred before consent was withdrawn.
9. Browser Controls
Most browsers allow you to:
View stored cookies
Delete cookies
Block some or all cookies
Restrict cookies from certain websites
Configure privacy settings
Blocking certain cookies may affect some website features or functionality.
Because browser interfaces differ, please refer to your browser’s help or privacy settings for specific instructions.
10. Do Not Track and Similar Signals
Browsers and devices may provide privacy preference signals.
Where applicable law requires us to recognize a legally valid opt-out preference signal and our systems are technically configured to receive it, we will process the signal as required by applicable law.
Browser “Do Not Track” settings are not necessarily equivalent to legally recognized opt-out mechanisms in every jurisdiction.
11. Updates to This Cookie Policy
We may update this Cookie Policy when:
We introduce or remove technologies
We change analytics or advertising providers
Our consent configuration changes
Applicable legal requirements change
The date at the top of this page indicates when this Cookie Policy was most recently updated.
12. Contact Us
If you have questions about our use of cookies or similar technologies, contact:
TOYYIE
Operated by: Changsha Yunjia Toy Co., Ltd.
Address: 4th Floor, Block B, Building 10, Changsha Innovation Design Industrial Park, Tongsheng Subdistrict, Yuhua District, Changsha, Hunan, China
Email: info@toyyie.com
Website: https://toyyie.com/
